Action Ladfigure Inc. (A.L.I.) unisex concept debuted out of an imaginary character who grew up in a kampong and ventured out into the city alone. Despite having faced many dramatic and hilarious encounters in the city, he never gives up. Instead he keeps perserving, holding on firm to a basic philosophy and that is ¡°No Pain, No Gain¡±. Like A.L.I., everyone of us faced various incidents that often get us down. But we should all learnt from the optimism, self-motivated, highly inquisition attitude of A.L.I. whenever we are in the face of challenges.
A.L.I. products are created based on a story/comic and are targeted at the youth aged between 14 to 25 years old.
Below are some of our A.L.I. products. More colours and sizes available in store. Do check out our outlets.
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